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07 September 2011About Us
Comcon Ukraine - a joint venture between two research companies COMCON Russia and Ukrainian Marketing Group.
The Company was founded in 2002 with the aim of conducting the Target Group Index study (TGI) under BMRB license in Ukraine. During the 8 years of the research more than 100 Ukrainian and foreign companies used the results of U-TGI survey.
In 2010, Comcon Ukraine stopped working under BMRB license and continued independent activity of providing customers with relevant marketing information. We have kept the quality standards of the research used in TGI, however, significantly improved our work processes and adapted tools to the modern Ukrainian realities. Updated study COMCON Trends™ (ex U-TGI) has become one of the most powerful modern tools for analyzing markets and consumers in Ukraine.
Our mission remains unchanged - to provide a high quality and up-to-date marketing information about consumers in Ukraine for solving a wide range of marketing tasks.
History of COMCON Ukraine
1991 – Foundation of COMCON Russia
1994 – COMCON became a licensed agency to conduct a TGI research in Russia
1995 – Start of the TGI research in Russia (R-TGI)
1999 – COMCON becomes the exclusive representative of Research International in Russia
2002 – Founding of COMCON Ukraine
2003 – Start of the TGI research in Ukraine (U-TGI)
2004 – Start of TGI data sales in Ukraine
2010 – Creation of a new modern marketing research brand called COMCON Trends™. Switch to an independent study without using TGI license. We kept all the best - the quality and standards of data collection and optimized the questionnaire to the modern Ukrainian realities.
